Flaminia moves and amazes ay Cersaie, in Bologna from 26 to 30 September, with an immersive installation conceived by Giulio Cappellini, where innovative bathroom furniture and fixtures are displayed in new colours, reflecting the company’s distinctive approach to design.

In a space subdivided into two areas – one emotional and the other commercial – so as to explore all the facets of Flaminia’s world, the display opens with the latest collections of the brand, featuring unprecedented finishes and contemporary colours, such as Uva and Menta, that draw inspiration from the enveloping hues of nature. Among the protagonists of this historic moment for the brand, Spire and Spire+, the washbasins designed by Elena Salmistraro, embody a synthesis of the designer’s creative universe and Flaminia’s manufacturing experience. Standing out among the latest collections are the elegant and monolithic bathroom fixtures, Astra, designed by Giulio Cappellini, as well as the organic lines of Fluo by Niccolò Adolini and the substantial volumes of Flag by Alessio Pinto. Also on display is NudaFlat, the minimal console by Ludovica+Roberto Palomba, and the App range styled by the company’s internal design team, which has been enriched with five new AppLight basins, in countertop and hung versions, different sizes and finishes. Towel racks can be fitted to the front of all these items.

Its journey into the universe of interior design has induced Flaminia to investigate the kitchen environment with a section dedicated to the Acquafood range of sinks, proposed here in a matt charcoal grey colour, whereby the objects acquire a new volumetric dimension, and featuring more clearly defined lines than the prototype presented earlier. The models in this range draw their inspiration from the ceramic sinks of the past, while interpreting that heritage in a contemporary vein.

The interaction between technical innovation and design also finds expression in gosilent, the flushing system that represents the evolution of the goclean project. In addition to facilitating the cleaning of the internal surface of the wc bowl, so as to ensure flawless hygiene, gosilent greatly reduces flushing noise. Previously available solely on wall-hung toilets, gosilent is now extended to Monò, the distinctive collection designed by Patrick Norguet. Prompted by its desire to pursue ever new creative paths, the company welcomes visitors to a new immersive space,

LAKE FLAMINIA, conceived by Giulio Cappellini. A place of natural inspiration, an emotional ecosystem with a strong visual impact, where the observer is engaged in an allencompassing multisensory experience. The collections are displayed on round platforms resembling large tropical leaves afloat on a large water basin. In this case too, it is colour, in addition to design, to serve as a distinguishing feature of the products, which, albeit conceived by different designers, form an organic and coherent body of work. A belvedere terrace offers an overview of the installation. This unprecedented approach confirms the brand’s commitment to experimentation and its ability to interpret current lifestyles and translate them into ever new designs.